Mar 28, 2024  
2017-2018 Undergraduate and Graduate Academic Catalog 
    
2017-2018 Undergraduate and Graduate Academic Catalog [ARCHIVED CATALOG]

Mass Communication, B.A., Advertising Concentration


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CIP Code: 090900
Total Credit Hours: 124
Degree Awarded: Bachelor of Arts
Career Opportunities: Advertising - Ad copy writer, advertising production specialist, media planner, account executive, creative director.

 

Freshman Year


Electives


Modern Language (7 Credits)


Choose a Modern Language with advisor approval. All courses must be in one foreign language.

  • MODL 101 4 Credit(s).
  • MODL 102 3 Credits(s).

Natural Sciences (6 Credits)


Choose from the General Education Core  list of Natural Science courses.

Total: 31 Credits


Sophomore Year


Electives


Modern Language (3 Credits)


Choose a Modern Language with advisor approval. All courses must be in one foreign language.

  • MODL 201 3 Credit(s).

Literature (3 Credits)


Choose from the General Education Core  list of Literature courses.

History (6 Credits)


Choose from the General Education Core list of History courses.

Social/Behavioral Sciences (3 Credits)


Choose from the General Education Core list of Social/Behavioral Science courses.

Natural Sciences (3 Credits)


Choose from the General Education Core list of Natural Science courses.

Total: 30 Credits


Junior Year


Electives


Communication (3 Credits)


Choose in consultation with academic advisor.

Minor (6 Credits)


Recommended minors include ENGL, HIST, MODL, and BHSC. All minors require 18 hous. Choose in consultation with academic advisor.

Social/Behavioral Sciences (3 Credits)


Choose from the General Education Core list of Natural Science courses.

Total: 30 Credits


Senior Year


Electives


Communication (6 Credits)


Choose in consultation with academic advisor.

Fine Arts (3 Credits)


Choose from the General Education Core list of Fine Arts courses.

Humanities (3 Credits)


Choose from ENGL, HIST, HUMN, MODL or PHIL.

Minor (6 Credits)


Recommended minors include ENGL, HIST, MODL, and BHSC. All minors require 18 hous. Choose in consultation with academic advisor.

Total: 30 Credits


Total: 121 Credits


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