Oct 10, 2024  
2022-2023 Undergraduate and Graduate Catalog 
    
2022-2023 Undergraduate and Graduate Catalog [ARCHIVED CATALOG]

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MKTG 345 - Principles of Marketing

Credit Hours: 3
Lecture Contact Hours: 3 Lab Contact Hours: 0
Emphasis on the identification of target markets and the development and implementation of marketing strategies related to products, channels of distribution, promotion, and pricing.

Restriction(s): 30 hours

LCCN: CMKT 3003





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