Dec 12, 2024  
2014-2015 Undergraduate and Graduate Academic Catalog 
    
2014-2015 Undergraduate and Graduate Academic Catalog [ARCHIVED CATALOG]

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CMCN 341 - Advertising Creative Strategy II


3 Credit(s). 0 Hour(s) Lab. 3 Hour(s) Lecture.

Application, copy and script writing for print and electronic media; visualization and computer-based typography, design and layout for print media ads and electronic media storyboards; basic concepts of commercial production and direction.

Prereq: CMCN 212 , CMCN 330 , CMCN 335 , CMCN 340 , or permission of the instructor required.



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