Apr 23, 2024  
2013-2015 Undergraduate and Graduate Academic Catalog 
    
2013-2015 Undergraduate and Graduate Academic Catalog [ARCHIVED CATALOG]

Marketing, B.S.B.A.


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CIP Code: 6661 (521401-01)
Total Credit Hours: 120
Degree Awarded: Bachelor of Science in Business Administration
Career Opportunities: Advertising layout management, physical distribution management, purchasing, retail store management, sales training and a solid foundation for small business ownership

Freshman Year


Note:


† Students must earn a “C” or better in each major course and each common body of knowledge (CBK) course.

Electives


Non-business (3 Credits)


HIST (3 Credits)


SCI (6 Credits)


Must be selected from both biological (BIOL), and physical (CHEM, GEOL, PHYS) sciences, with two courses within the same science. If student chooses to take only one biological science, RRES 150 may be used.

Total: 31-33 Credits


Sophomore Year


Note:


† Students must earn a “C” or better in each major course and each common body of knowledge (CBK) course.

Electives


Written Communication (3 Credits)


Three hours must be selected from:

BHSC (3 Credits)


SCI (3 Credits)


Must be selected from both biological (BIOL), and physical (CHEM, GEOL, PHYS) sciences, with two courses within the same science. If student chooses to take only one biological science, RRES 150 may be used.

CMCN (3 Credits)


Total: 30 Credits


Junior Year


Note:


† Students must earn a “C” or better in each major course and each common body of knowledge (CBK) course.

Electives


LIT (3 Credits)


Total: 27 Credits


Senior Year


Required Courses


Electives


Business (6 Credits)


300 or 400 level business elective or other elective approved by department head.

Non-business (3 Credits)


MKTG (9 Credits) †


Must take at least 3 hours at the 400 level.

ARTS (3 Credits)


Three hours must be selected from MUS, VIAR, DANC, or THEA.

Note:


† Students must earn a “C” or better in each major course and each common body of knowledge (CBK) course.

Total: 32 Credits


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