Mar 28, 2024  
2017-2018 Undergraduate and Graduate Academic Catalog 
    
2017-2018 Undergraduate and Graduate Academic Catalog [ARCHIVED CATALOG]

Marketing, B.S.B.A.


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CIP Code: 6661 (521401-01)
Total Credit Hours: 120-122
Degree Awarded: Bachelor of Science in Business Administration
Career Opportunities: Advertising layout management, physical distribution management, purchasing, retail store management, sales training and a solid foundation for small business ownership

 

 

General Education Core Curriculum


Core Curriculum  

Freshman Year


Note:


† Students must earn a “C” or better in each major course and each common body of knowledge (CBK) course.

Electives


Non-business (3 Credits)


History (3 Credits)


Choose from the General Education Core  list of History courses.

Natural Sciences (6 Credits)


Choose from the General Education Core  list of Natural Science courses.

Total: 33-35 Credits


Sophomore Year


Note:


† Students must earn a “C” or better in each major course and each common body of knowledge (CBK) course.

Electives


Written Communication (3 Credits)


Choose from:

Social/Behavioral Sciences (3 Credits)


Natural Sciences (3 Credits)


Choose from the General Education Core  list of Natural Science courses.

Total: 30 Credits


Junior Year


Note:


† Students must earn a “C” or better in each major course and each common body of knowledge (CBK) course.

Electives


English Literature (3 Credits)


Choose from the General Education Core  list of Literature courses.

Total: 27 Credits


Senior Year


Required Courses


Electives


Business (6 Credits)


Choose a 300 or 400 level business elective or other elective approved by department head.

Non-business (3 Credits)


Marketing (9 Credits) †


Must take 300/400 level courses with at least 3 hours at the 400 level.

Fine Arts (3 Credits)


Choose from the General Education Core  list of Fine Arts courses.

Total: 30 Credits


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