Dec 26, 2024  
2020-2021 Undergraduate and Graduate Academic Catalog 
    
2020-2021 Undergraduate and Graduate Academic Catalog [ARCHIVED CATALOG]

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CMCN 535 - Advertising

3 Credit Hour(s)
3 Lecture Hour(s) 0 Lab Hour(s)
Theories, processes, and effects of advertising as a complex social and cultural phenomenon. Advertising as a key component of integrated communication; uses and effects of new communication media.



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