MKTG 345 - Principles of Marketing

Credit Hours: 3
Lecture Contact Hours: 3 Lab Contact Hours: 0
Grading Option: A,B,C,D,F

LCCN: CMKT 3003

Emphasis on the identification of target markets and the development and implementation of marketing strategies related to products, channels of distribution, promotion, and pricing.

Course Attribute: ASRE

Restriction(s): 30 hours

MAX number of credit hours applicable to degree: 3