Sep 23, 2019  
2014-2015 Undergraduate and Graduate Academic Catalog 
    
2014-2015 Undergraduate and Graduate Academic Catalog [ARCHIVED CATALOG]

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CMCN 435(G) - Advertising Media Planning


3 Credit(s). 0 Hour(s) Lab. 3 Hour(s) Lecture.

Develops analytical skills; applies advertising research to practical decision-making; evaluates various advertising media related to markets and creative strategies.

Prereq: CMCN 330 .
Rstr: If prerequisites are not met permission of instructor required.



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