Dec 04, 2024  
2014-2015 Undergraduate and Graduate Academic Catalog 
    
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2014-2015 Undergraduate and Graduate Academic Catalog [ARCHIVED CATALOG]

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CMCN 445(G) - Advertising Sales Strategies

3 Credit(s). 0 Hour(s) Lab. 3 Hour(s) Lecture.

Advertising functions, sales management, account service strategies and techniques, promotion and development in competitive media markets.

Prereq: CMCN 330 .
Rstr: If prerequisite not met permission of instructor required.
Formerly CMCN 485(G).


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