Apr 08, 2025  
2019-2020 Undergraduate and Graduate Academic Catalog 
    
2019-2020 Undergraduate and Graduate Academic Catalog [ARCHIVED CATALOG]

Marketing, B.S.B.A.


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Degree Awarded: Bachelor of Science in Business Administration
Total Credit Hours: 120-122
Career Opportunities: Advertising layout management, physical distribution management, purchasing, retail store management, sales training and a solid foundation for small business ownership

Freshman Year


 

Note:


† Students must earn a “C” or better in each major course and each common body of knowledge (CBK) course.

Electives


 

Fine Arts (3 Credits)


Choose from the General Education Core Curriculum  list of Fine Arts courses.

History (3 Credits)


Choose from the General Education Core Curriculum  list of History courses.

Natural Sciences (6 Credits)


Choose from the General Education Core Curriculum  list of Natural Science courses.

Total: 33-35 Credits


Sophomore Year


 

Note:


† Students must earn a “C” or better in each major course and each common body of knowledge (CBK) course.

Electives


 

Written Communication (3 Credits)


Choose from:

Social/Behavioral Sciences (3 Credits)


Natural Sciences (3 Credits)


Choose from the General Education Core Curriculum  list of Natural Science courses.

Total: 30 Credits


 

Junior Year


 

Note:


† Students must earn a “C” or better in each major course and each common body of knowledge (CBK) course.

Electives


 

English Literature (3 Credits)


Choose from the General Education Core Curriculum  list of Literature courses.

Total: 27 Credits


 

Senior Year


 

Required Courses


 

Electives


 

Business (6 Credits)


Choose 300/400-level business elective.

Free Elective (6 Credits)


Marketing (9 Credits) †


Must take 300/400 level courses with at least 3 hours at the 400 level.

Total: 30 Credits


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