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Nov 23, 2024
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2020-2021 Undergraduate and Graduate Academic Catalog [ARCHIVED CATALOG]
Strategic Communication, B.A., Advertising Concentration
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 Return to: College of Liberal Arts Departments and Degree Programs
| Degree Awarded: |
Bachelor of Arts |
| Total Credit Hours: |
124 |
| Career Opportunities: |
Advertising - Ad copy writer, advertising production specialist, media planner, account executive, creative director. |
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Freshman Year (31 credit hours)
Modern Language (7 Credits)
Choose a Modern Language with advisor approval. All courses must be in one foreign language.
- MODL 101 4 Credit(s).
- MODL 102 3 Credits(s).
Sophomore Year (33 credit hours)
Modern Language (3 Credits)
Choose a Modern Language with advisor approval. All courses must be in one foreign language.
Social/Behavioral Sciences (3 Credits)
Choose from the General Education Core Curriculum list of Social/Behavioral Science courses. At least three hours must be at 300-level or above.
Junior Year (27 credit hours)
Minor (6 Credits)
Minors available primarily in ENGL, HIST, MODL, MKTG, or a single BHSC if both required general education BHSC electives are selected from the same subject.
Social/Behavioral Sciences (3 Credits)
Choose from the General Education Core Curriculum list of Social/Behavioral Science courses. At least three hours must be at 300-level or above.
Senior Year (33 credit hours)
Communication (6 Credits)
Choose in consultation with academic advisor.
Free Elective (6 Credits)
Choose in consultation with academic advisor.
Minor (6 Credits)
Minors available primarily in ENGL, HIST, MODL, MKTG, or a single BHSC if both required general education BHSC electives are selected from the same subject.
General Education Core Curriculum
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Return to: College of Liberal Arts Departments and Degree Programs
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