Mar 03, 2025  
2015-2016 Undergraduate and Graduate Academic Catalog 
    
2015-2016 Undergraduate and Graduate Academic Catalog [ARCHIVED CATALOG]

Marketing, B.S.B.A.


CIP Code: 6661 (521401-01)
Total Credit Hours: 120-122
Degree Awarded: Bachelor of Science in Business Administration
Career Opportunities: Advertising layout management, physical distribution management, purchasing, retail store management, sales training and a solid foundation for small business ownership

Requirements for Upper Division: 

1. Completion of a minimum of 30 semester hours
2. Minimum 2.30 adjusted GPA -and- 2.0 cumulative GPA
3. Earned credit for one general education science course
4. Earned “C” or above in: MATH 105  (or MATH 103  /MATH 104 ),ENGL 102  (or ENGL 115  or ESOL 102 ), ACCT 201 ,ECON 201  (or ECON 300  if taken as non-business major) ECON 202 UNIV 200  (or INFX 205 )

 

Freshman Year


 

Note:


† Students must earn a “C” or better in each major course and each common body of knowledge (CBK) course.

Electives


 

Non-business (3 Credits)


 

HIST (3 Credits)


 

SCI (6 Credits)


Must be selected from both biological (BIOL), and physical (CHEM, GEOL, PHYS) sciences, with two courses within the same science. If student chooses to take only one biological science, ENVS 150 - Plant Science  may be used.

Total: 33-35 Credits


Sophomore Year


 

Note:


† Students must earn a “C” or better in each major course and each common body of knowledge (CBK) course.

Electives


 

Written Communication (3 Credits)


Three hours must be selected from:

SCI (3 Credits)


Must be selected from both biological (BIOL), and physical (CHEM, GEOL, PHYS) sciences, with two courses within the same science. If student chooses to take only one biological science, ENVS 150 - Plant Science  may be used.

Total: 30 Credits


 

Junior Year


 

Note:


† Students must earn a “C” or better in each major course and each common body of knowledge (CBK) course.

Electives


 

LIT (3 Credits)


 

Total: 27 Credits


 

Senior Year


 

Required Courses


 

Electives


 

Business (6 Credits)


300 or 400 level business elective or other elective approved by department head.

Non-business (3 Credits)


 

MKTG (9 Credits) †


Must take at least 3 hours at the 400 level.

ARTS (3 Credits)


Three hours must be selected from MUS, VIAR, DANC, or THEA.

Total: 30 Credits